October 07, 2003

"Blogging Iceberg" - Stats on Blogging

A white paper, Perseus - The Blogging Iceberg, reports on a statistical survey of blog characteristics, demographics and growth. Among the findings:
- 5 MM blogs estimated by year end 2003
- 66.0% of surveyed blogs (2.7 MM) permanently or temporarily abandoned
- 1 MM "one day wonder" blogs without 2nd postings
- fewer than 50,000 were updated daily
- over 50% of bloggers are under age 20
A quote: "the typical blog is written by a teenage girl who uses it twice a month to update her friends and classmates on happenings in her life."

DougSimpson.com/blog

Posted by dougsimpson at October 7, 2003 06:33 AM | TrackBack
Comments

Andrew Orlowski in San Francisco wrote a bit about this study and compared it to the enthusiasm at this past weekend's BloggerCon in Cambridge. See: 'Blogosphere' to reach 10 million, almost all dead - report' at http://www.theregister.co.uk/content/6/33214.html

Posted by: Doug Simpson at October 7, 2003 08:08 PM